Hospitality & Tourism Management

Rationale Statement:
The hospitality and tourism industry is one of the largest and fastest growing industries in the world. In South Dakota, visitor spending in 2005 was $807,029,057, a $2.02 billion impact on the state’s economy. This economic impact is expected to continue to grow. With this increase, there is a need for trained workers in the hospitality and tourism industry. In South Dakota, there has been a 14.18% increase in the number of employees in the industry in the past 10 years. Many aspects of this industry promote employees from within, a young part-time employee may work his/her way up to management in a short amount of time. Introduction to Hospitality and Tourism is designed to give high school students an overview of the opportunities, occupations and skills needed in this career cluster. The goals for this course are based on the National Family & Consumer Science standards and business & industry information.

Suggested Grade Level: 9th - 12th Grades

Topics Covered:
bulletCareer paths within the hospitality, tourism, and recreation industries
bulletPractices and skills involved in hospitality, tourism, and recreation industries
bulletConcepts of customer service
bulletProcedures related to safety, security and environmental issues




Blog #1: What is Hospitality & Tourism?

bulletAssignment #1: BLog #1
bulletAssignment #2:  Create a brochure (in Publisher) titled "Hospitality & Tourism in South Dakota".  Use your research skills.

Indicator #1: Investigate career paths within the hospitality, tourism, and
Recreation industries.


IHT 1.1 Identify opportunities for employment and entrepreneurial endeavors and required education needed within hospitality and tourism pathways.

Career Clusters

Blog #2: Hospitality & Tourism Careers



bulletIn groups you will prepare a PowerPoint presentation to share information with classmates about the education and training needed for occupations in each pathway. 
bulletUsing the career clusters link provided to the left use Career Cruising to research one of the Hospitality & Tourism Pathways.
bulletPowerPoint must be a minimum of 10 slides and include the following:
bulletOverview of Pathway information from Career Cruising.
bulletLocal employment opportunities in each pathway (Use the yellow pages and internet searches to explore entrepreneurial opportunities in each pathway.

The class will be split into four groups researching one of the following pathways: 

  1. Lodging
  2. Recreation, Amusements, and Attractions
  3. Restaurants and Food/Beverage Services
  4. Travel & Tourism



IHT 1.2 Describe workplace skills necessary to be successful in the hospitality and tourism industry.



bulletPositive Attitude Assignment.
bulletChoose one career in each of the four Hospitality & Tourism Clusters (Restaurant and Food/Beverage Services pathway, the Lodging pathway, the Travel and Tourism pathway, and the Recreation, Amusements and Attractions pathway.) Write want ads to advertise for skills needed for the 4 occupations in each hospitality and tourism pathway.

Indicator #2: Examine safety, security and environmental issues related to the hospitality, tourism, and recreation industries.


IHT 2.1 Examine safety and security concerns to maintain a safe environment for workers and customers.

bulletCompare and contrast different hospitality and tourism businesses evacuation plans and procedures.
bulletCollect news articles relating to safety/security issues at recreation, amusement and attraction venues and share them through class discussion.
bulletCreate a pod cast identifying a list of common hazards or dangers that can affect a lodging facility.


IHT 2.2 Investigate industry standards to comply with safety policies and procedures.

bulletCreate a safety policy manual based on industry standards.
· Prepare a presentation for food service employees explaining the Serve Safe program.
Interview venue managers about safety/security issues at recreation, amusement and attraction venues.
bulletWrite a news article to inform others about air travel security issues.

Indicator #3: Apply concepts of customer service.


IHT 3.1 Evaluate the impact customer relations have on success in the hospitality, tourism and recreation industry.

bulletShare anecdotes in a class discussion about positive and negative customer service experiences.
bulletPrepare a PowerPoint presentation illustrating critical moments in customer service.


IHT 3.2 Evaluate customer service processes to meet customer expectations.

bulletBrainstorm a list of characteristics of customer-focused employees.
bulletWrite a character sketch of an employee providing quality customer service.
bulletRole play critical moments in customer service.
bulletCreate a news release identifying characteristics and the importance of customer-focused employees.

Indicator #4: Discuss rights and responsibilities in hospitality and tourism.


IHT 4.1 Summarize issues related to confidentiality and ethics in the hospitality and tourism industry.

bulletDesign a policy manual that ensure confidentiality in hospitality and tourism.
bulletCreate a pod cast about confidentiality and ethics by interview management staff at a hospitality and tourism business.


IHT 4.2 Identify legal rights and responsibilities of hospitality and tourism employees and guests.

bulletInterview and summarize a hospitality and tourism manager about rights and responsibilities of employees and guests.
bulletCompare and contract employee policy manuals from different hospitality and tourism establishment.
bulletCreate an online quiz identifying the rights and responsibilities of employees and guests.


Highmore High School Family & Consumer Sciences and Family, Career, and Community Leaders of America.